Isabella Benz
Isabella Benz

Bella Benz is a senior account manager at Media Junction, responsible for growing and building our client relationships, and ensuring their success. She started her career in 2009 in the area of business development and expanded into account management, recruitment, and client engagement. Bella has a B.A. in Psychology from the University of Minnesota, and in 2014 received her M.A. from Concordia University in Strategic Communication–both encompassing her interests in human nature and connection. In her free time, Bella and her husband Nate love exploring their Mac-Groveland neighborhood and are aspiring foodies, wine connoisseurs, and coffee aficionados. They recently rescued an Australian Shepherd mix named Otis who keeps them on their toes (and is still learning boundaries from their curmudgeonly cat).

HubSpot Impact Award: A Branding Refresh for Bayshore Networks
HubSpot Impact Award: A Branding Refresh for Bayshore Networks
Bayshore Networks is the cyber protection leader for the Industrial Internet of Things. Their proven cyber protection platform and technologies defend against cyber threats for industrial plants, equipment, and people. Branding and Website Redesign Goals and Objectives Bayshore Networks came to ...
[Video] How the Modern Buyer Has Changed the Sales Process, Part II
[Video] How the Modern Buyer Has Changed the Sales Process, Part II
  Now that we know who this modern buyer is and the new trends marketing is following with the Inbound Methodology, it’s time to examine what your sales team is currently practicing to gain new business. What Is Your Sales Team Currently Doing? 1. Cold Calling Are they cold calling and leaving cold ...
[Video] How the Modern Buyer Has Changed the Sales Process, Part I
[Video] How the Modern Buyer Has Changed the Sales Process, Part I
Hi, I’m Isabella Benz, Senior Account Manager at Media Junction. Sales has changed over the years, and with that change evolved a new buyer, the modern buyer.    Who is this modern buyer and how do we successfully sell to them? Let’s first define who this modern buyer is before exploring a new ...
HubSpot Impact Award: Using Sales Enablement to Streamline a Sales Process
HubSpot Impact Award: Using Sales Enablement to Streamline a Sales Process
Plastic Printers, a high-growth custom printing company based in Hastings, Minnesota, partnered with Media Junction to develop a plan to achieve their aggressive online business goals—fast! Overall Goal: Minimize the Impact of a New Business Sales Process Without Disrupting Sales Plastic Printers ...
[Video] The Beginner's Guide to CRM: What is CRM Software
[Video] The Beginner's Guide to CRM: What is CRM Software
  I’m a Senior Account Manager at Media Junction and I couldn’t imagine my role without the support of a customer relationship management tool. Based off my experience, I want to share with you what a CRM is and how to know if it’s right for you, the four main benefits of implementing the tool, and ...
Move Over Outbound Selling, Inbound Selling Is Here to Stay
Move Over Outbound Selling, Inbound Selling Is Here to Stay
57% of the buyer’s journey is completed before the buyer even speaks to a salesperson. If you are in sales (like me), that is a hard pill to swallow. Sales has transformed considerably over the years, and with that change evolved a new buyer: the modern buyer. So who is this modern buyer, and how ...
Opening Day at the Minnesota State Fair: Media Junction Edition
Opening Day at the Minnesota State Fair: Media Junction Edition
The Media Junction office is located just blocks from the Minnesota State Fair in St. Paul. In fact, we’re so close to the fairgrounds that we’re teased everyday with the smell of culinary deliciousness in the air —aka fried stuff on a stick. We hadn’t been able to attend the fair as a team since ...
3 Differences Between Traditional and Growth-Driven Design
3 Differences Between Traditional and Growth-Driven Design
Media Junction has been building custom websites and delivering online marketing services to our clients for nearly twenty years. Depending on your company’s unique set of needs and goals, a partnership with our team of strategists, designers, developers and marketers can look completely different. ...
New to the HubSpot CRM? Here Are 5 Ways to Use It
New to the HubSpot CRM? Here Are 5 Ways to Use It
When I speak to companies and prospects interested in implementing HubSpot into their business practices, they often ask about the Customer Relationship Management system, or CRM. General questions revolve around the basic arguments, “Is it worth it?” and “Do you use it?” My response remains: Yes, ...
HubSpot Pricing: What You Need to Know
HubSpot Pricing: What You Need to Know
Thinking about choosing HubSpot for your website, but need to know how much it costs before you make the commitment? Let’s take a look at the different HubSpot pricing options as well as how HubSpot compares to other website platforms and services. Cost of HubSpot vs WordPress (& other Content ...