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website Strategist

With HubSpot Experience

You are responsible for advising clients on the strategic direction of their website. You play an integral role in directing the user experience of a website.


  • Sets, coordinates and maintains expectations for client and team
  • Conducts research and analysis of client’s existing website
  • Interviews client stakeholders
  • Analyizes website analytics, heat maps, user test results and other data
  • Architects website navigation and buyer's journey
  • Conducts quantitative and qualitative user tests using tools like HotJar and Usertesting.com
  • Crafts basic (or complete) buyer personas
  • Performs SEO research and implementation
  • Advises client on website technology (platform, tools, hosting, etc.)
  • Wireframes layouts and user flows for key pages
  • Collaborates with designer to produce low-fidelity wireframes and prototypes
  • Works with developers to ensure functionality needs are met or exceeded
  • Oversees website implementation, launch and post-launch

Education + Expertise:

  • Background or degree in website design or development and/or related work experience which may be considered as a substitute for a degree.
  • 2+ years of full-time experience working in a design agency environment
  • Deep understanding of web metrics, Google/HubSpot analytics and the ability to generate, analyze and interpret data
  • Superior organizational skills, attention to detail and follow-through
  • Can anticipate needs and set priorities
  • Ability to present and explain technical concepts to non-technical people
  • Outstanding verbal, written and interpersonal skills.

Bonus Points:

  • HubSpot COS experience preferred but not required
  • Experience with Agile/Scrum processes
  • Familiarity with design software such as Sketch and/or Adobe CS
  • Knowledge of current front-end development techniques and best practices

Let's Do This!

We are a diverse group of passionate visionaries, techies, nerds and forward thinkers who love what we do. We are super laid-back, friendly and we ❤ dogs. And Star Wars. And walls that double as whiteboards. And cake. Okay, we love a lot of things- including working with motivated, talented people. So, if you’re a creative thinker, designer, and marketing guru who loves to create awesome online and offline experiences then we want you to work with us!

If you think you would be a good fit, we encourage you to apply today!