<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=175395356371857&amp;ev=PageView&amp;noscript=1">

design, development & manufacturer of instruments for biomedical research

Updating the look and feel of Instech’s website as well as the technology behind the scenes has allowed them to make stronger connections with their customers, help visitors explore new products, and improve both sales efficiency and their buyer’s journey. Instech had historically struggled with how to demonstrate their important research equipment. The use of photography that abstracted the lab environment, while retaining the essential use and functionality of the equipment, was critical to bolstering the Instech brand and experience of the customer. Today, Instechlabs.com is visual, educational, and easy to navigate.

Read the in-depth case study.

Instech Lab's custom quoting tool on an iMac

Instech Labs Custom home page design

Instech visual product pages

Instech's mobile responsive design examples

Custom Quoting Tool

 

Instech's custom quote request tool animated gif

Shopping for an agency can be a tenuous process. Can they do what we want them to do? Will they understand our business and market? Will they actually deliver? As a marketing director or manager, when you're selecting and investing in an agency to help your business, it's your name and your job that's being put on the line if something goes awry. Fortunately, Media Junction ended up being exactly what we needed. They responded well to our particular communication nuances, tolerated me very much fiddling around in their design kitchen, and their day to day project management was organized and detailed. We ended up launching a complete redesign of our website with a custom online quote building system on time and on budget. How often can you say that? I'd definitely recommend them to anyone looking for a partner.
Wyatt Boughter, Marketing Director Instech
Instech's responsive website on a mobile phone

See more work.