How to Press the Prospect's Buy Button With Inbound Sales
Selling is hard work. Especially when no one likes to be sold to. That’s why Inbound Sales is quickly growing in popularity.
Your leads want to be nurtured, they want to know why your product or service will benefit them, and they most likely have already formed an opinion about your brand before even speaking to you or a fellow sales rep. For this reason, you need to be their trusted advisor.
Another important aspect of getting people to buy with Inbound Sales with making sure that your sales and marketing departments are aligned. Many Inbound Sales leads still start out as a marketing qualified lead, so your sales reps need to have a good thorough understanding of the inbound marketing funnel in order to nurture them properly.
Furthermore, as a sales rep, you need to always be thinking about how you can provide value to your prospect, and educate them while providing tailored solutions based on their individual needs. When they are ready to buy, they will come to you.
Learn More About This Topic at HubSpot's Inbound Conference!
Sign up for Mike Leiberman, President and Chief Inbound Scientist at Square 2 Marketing's breakout session here.
Wednesday, November 9th, 11:45 AM - 12:30 PM
Your Salespeople Are Your Clients
Your sales reps hear first-hand from the client about their wants, need and frustrations. So it’s not surprising that in certain way, they are the perfect representation of your clients. It’s their job to listen to customers, then analyze and diagnose their problems.
And they know what will delight your client!
Learn More About This Topic at HubSpot's Inbound Conference!
Sign up for Warren Greshes, President of Speaking of Success's breakout session here.
Thursday, November 10th, 10:30 AM - 11:15 AM
