Kim Wilcox
Kim Wilcox

Kim Wilcox holds a degree from the University of St. Thomas with a B.A. in business administration and a minor in quantitative methods/computer science. Kim joined media junction® in 2001 and directs business strategy and oversees client inbound marketing campaigns. When Kim is not working, she enjoys spending time with family and cuddling up with her German Shepherd, Lily.

Attending HubSpot's Inbound Conference? Tips and Advice From 15 Pros
Attending HubSpot's Inbound Conference? Tips and Advice From 15 Pros
As a first-time visitor to HubSpot’s INBOUND conference in Boston, I couldn’t be more excited about the upcoming experience. From meeting like-minded inbound marketing peers, to the learning opportunities, and hearing some of my most-admired celebrities speak—shout out to you, Anna Kendrick—I know ...
Media Junction Signs MN Tech Diversity Pledge
Media Junction Signs MN Tech Diversity Pledge
Being a Mexican-American with a Norwegian surname, I get diversity. I’m used to being the minority—as both a woman working in technology, and a Latina. The lack of diversity from college to volunteering to employment has become far too common. In fact, according to a study by The BrandLab, ...
Media Junction Receives Expertise Award in Minneapolis Web Design
Media Junction Receives Expertise Award in Minneapolis Web Design
At Media Junction, we tend to keep our feet pretty firmly planted on the ground. It has been an honor to receive HubSpot awards and Hermes awards, but at the end of the day, we’re just doing what we love—helping companies find qualified leads through a kick-ass website. Even though we don’t let ...
HubSpot Impact Awards: eBook & Marketing Asset Rebranding for Sales Expert Jill Konrath
HubSpot Impact Awards: eBook & Marketing Asset Rebranding for Sales Expert Jill Konrath
Thought leader, author and business-to-business sales expert Jill Konrath is driven by her relentless search for fresh sales strategies that actually work in today’s sales world. Her newsletters are read by over 150,000 sellers worldwide, and her content offers gain impressive numbers, in total ...
HubSpot Impact Award: WordPress to HubSpot Website Redesign
HubSpot Impact Award: WordPress to HubSpot Website Redesign
The Wealth Enhancement Group offers comprehensive, customized, and objective financial advice to everyone. They came to Media Junction looking for an updated look and feel for their site. Usability was key in this project; the site was laid out poorly with a confusing architecture so the marketing ...
[Video] How to Attract Customers With Facebook
[Video] How to Attract Customers With Facebook
As someone who is involved in our day-to-day social media initiatives, I want to share how you can utilize Facebook to attract customers.   Facebook is one of many social channels that can help you get in front of potential customers, delight your existing ones, and get more business. But before ...
What You Can Learn From MozCon 2016: Digital Marketing & SEO Strategy
What You Can Learn From MozCon 2016: Digital Marketing & SEO Strategy
It was my first ever MozCon and my first SEO and Marketing conference. On day one, Kim Wilcox, our Lead Inbound and Website Strategist and I walked up to registration and were overwhelmed by the number of eager marketers, SEOs, project managers, and copywriters here to learn from all over the ...
TCHUG Presenter, HubSpot's Janna Erickson: Inbound Marketing for Your Next Event
TCHUG Presenter, HubSpot's Janna Erickson: Inbound Marketing for Your Next Event
We kicked off the 3rd Quarter TCHUG event with Janna Erickson, Field Marketing Manager from HubSpot! Janna covered all aspects of inbound marketing for your event or workshop—big or small—and we walked away that morning full of knowledge, and new exciting ideas! The Inbound Marketing Golden Rule ...
What Is HubSpot? And Why Inbound Marketing Works
What Is HubSpot? And Why Inbound Marketing Works
When was the last time you were called by a company at an inconvenient time? For me, unfortunately, it was this past weekend—and ended with pancake batter all over my dog. Last week, I began the tedious task of researching graduate schools. I browsed a few sites and requested more information on ...
[Video] How to Create Buyer Personas for Your Business
[Video] How to Create Buyer Personas for Your Business
Creating buyer personas is essential for marketers to better understand their targeted audience, and how to best attract and engage with them. What Are Buyer Personas? Let’s start by defining what a buyer persona is. Buyer personas are fictional, generalized representations of your ideal customers. ...